Growth Executive (Digital Marketing)

We are looking for a result-driven and AI-enabled professional for the role of Digital Marketing Executive in our Game Department.The main purpose of this role is to support digital marketing activities for mobile games, including ASO, SEO, performance marketing, campaign tracking, keyword research, and competitor analysis. The candidate will help improve game visibility, app installs, user acquisition, and player engagement through practical marketing execution.

This role is focused on game marketing work such as app store optimization, game campaign support, ad creative coordination, gaming trend research, competitor game research, and campaign performance reporting. The candidate should understand how marketing efforts impact game downloads, player interest, and overall growth.

The candidate should be comfortable using AI tools, automation, and digital workflows responsibly to improve marketing research, content ideas, keyword planning, reporting, campaign analysis, productivity, problem-solving, and execution while taking ownership of assigned work.

Experience Required: Around 1 Year
Location: Katargam, Surat
Work Mode: Work From Office
Employment Type: Full Time

Key Responsibilities
- Support ASO activities for mobile games, including keyword research, title suggestions, descriptions, and metadata optimization
- Assist in SEO activities to improve game-related content visibility and organic reach
- Work on performance marketing support for game campaigns across platforms like Google Ads and Meta Ads
- Track campaign performance, app installs, user acquisition, player engagement, and other marketing metrics
- Research competitor games, gaming trends, keywords, ad creatives, and store listing strategies-
- Coordinate with designers for game banners, promotional creatives, ad creatives, thumbnails, and campaign visuals
- Use AI tools responsibly for keyword ideas, competitor research, campaign insights, content support, and reporting improvement-
- Prepare simple marketing reports using digital tools, spreadsheets, dashboards, and AI-assisted workflows
- Support daily marketing execution while maintaining accuracy, timelines, and ownership of assigned tasks

Required Skills & Tools
- Basic knowledge of ASO, SEO, and performance marketing
- Understanding of mobile game marketing, app installs, user acquisition, and player engagement
- Familiarity with Google Ads, Meta Ads, Google Play Console, and Search Console
- Keyword research, competitor analysis, and campaign tracking skills
- Ability to coordinate game marketing creatives such as banners, ads, thumbnails, and social media posts
- Basic reporting skills using Excel, Google Sheets, or similar digital productivity tools
- Ability to use AI tools responsibly for research, content support, campaign ideas, and productivity improvement
- Interest in gaming trends, mobile games, app stores, and digital marketing updates
- Good communication, coordination, ownership, and problem-solving skills

Requirements
- Around 1 year of experience in digital marketing, ASO, SEO, or performance marketing
- Practical understanding of game marketing and mobile app promotion
- Ability to work from office at Katargam, Surat
- Full-time availability for the Digital Marketing Executive role
- Ability to manage assigned marketing tasks within timelines
- Strong attention to detail in keywords, reports, campaign data, and store listing updates
- Willingness to learn new marketing tools, AI-enabled workflows, and gaming industry trends
- Responsible attitude toward campaign execution, reporting, and team coordination

Preferred
- Previous experience in mobile game marketing or app marketing
- Hands-on exposure to ASO tools, keyword tools, or competitor research platforms

- Experience with Google Ads, Meta Ads, Play Console, or campaign reporting dashboards
- Basic understanding of game creatives, ad copies, thumbnails, and promotional content
- Experience using AI-assisted workflows for marketing research, content ideas, reporting, or campaign optimization
- Ability to share previous marketing reports, campaign examples, ASO work, or app promotion projects